Magenta Arcade (2015, Long Hat Studio)

The cycle of wishes is a sacred ritual for the people! It is where you give out wishes for them. During many cycles peace reigned in your lands, but everything changed when Ivo Magenta made his last wish. Now, disaster emerges, and you have to sleep until the next cycle. When you wake up, everything depends on you!

Use your finger to shoot him and his minions down with weaponized wishes, the world’s order is now in your hands! Literally! Magenta Arcade is a finger-based top-down shooter. In other words, it is a top-down 2D shooter where your “ship” is your finger. Know when to touch the screen to attack or retract and hide to defend yourself!

Work:

PR consultancy work for Long Hat House with their first commercial game Magenta Arcade on the App Store, Google Play Store and Amazon App Store. January – March 2015. Assisted and gave feedback to the team on the following processes:

• Marketing plan and communication strategy.
• Press materials production.
• Trailer conceptualization.
• Game advice and testing.

Ubermosh (2015, Walter Machado)

“UBERMOSH is an arcade game about cutting bullets with a sword, in a gun-filled cyberpunk mosh pit.”

Like a pinball table or a coin-op arcade machine, UBERMOSH was made to give you a shot of adrenaline in a couple of minutes. Each time you play a new level is generated for you to beat your score in 90 seconds.

Work:

March 2015: Greenlight PR campaign for Ubermosh (14 days), a top-down beat’em up arcade game about cutting bullets with a sword, by Walter Machado.

Spinrush (2014, Lubiterum)

Test your skills in this addictive and extremely easy to control arcade game. SPINRUSH (2014, Lubiterum Game Studio) sets you in a frantic race against the clock where you have to destroy as many discs as you can. But be careful! The discs you shoot must have the same color as your ship. You may find it easy, but the discs will spin faster and faster ’til it becomes a total challenge for the human eye! Then you’ll get more and more hooked while you fight for a new high score.

Work:

PR and Social Media work for Spanish studio Lubiterum. They launched SPINRUSH, their first mobile game on the Google Play Store.

Attended several national (Gamepolis Malaga 2014) and international events (Gamescom Europe 2014) where I introduced the game to relevant developers, press and youtubers.

Campaign numbers (first month):
21 press appearances.
Over 500 user reviews.
4.2 average rating.
More than 10k downloads.

Feedback and references: 

Toren (2015, Swordtales Studios)

Experience the mysterious, timeless world of Toren, the first adventure game from Brazilian indie developer Swordtales Studios. You are Moonchild, destined to climb the tower (known as Toren) on a hauntingly solitary journey to find your purpose. You must solve puzzles and face monsters as you struggle to climb to the top of this beautiful, yet treacherous environment, driven by the will to find your freedom.

Work:

Event showcase and PR work at A MAZE Indie Connect Festival 2013.
-Showcasing and gathering feedback for their title “Toren”​ at The AMAZE Indie Connect 2013 during 2 full days (20 hours).

Feedback / References:

Starlit Adventures (2015, Rockhead Studios)

Starlit Adventures is an original platform-adventure game designed especially for touchscreen. It brings hours of fun with great controls, unique characters, beautiful visuals and a wide range of gameplay mechanics to deliver a valuable and memorable experience. The game tells the story of the inseparable Bo & Kikki and their quest to restore peace to the star-nosed “starlits” after Nuru steals their sibling stars from the sky. During the game, players will lead the pair through eight worlds, using nine special suits with unique abilities to solve puzzles, face enemies, and defeat bosses in order to recover the missing stars. It is also possible to collect and exchange stickers with friends, compete online in rankings, and see who can go farthest in the Infinite Tower mode.

Work:

• May 2015: PR work for Starlit Adventures soft-launch (Google Play and Apple Store) in LATAM, New Zealand and Australia (more than a million players).
• November 2015: PR work for Starlit Adventures worlwide launch (Google Play and Apple Store), focusing on North and South America, Australia and New Zealand.

Crazy Pixel Streaker (2015-2016, Lubiterum)

After years of waiting, the world has got the definitive streaker simulation experience. A roguelite beat’em up, with procedurally generated chaos and permadeath goodness! The story of Crazy Pixel Streaker starts with you right in the middle of the World Cup Final. Security forces’ inefficiency will end up making the army show up among the crowd, unleashing their fire power on you. Suddenly, something completely unexpected happens: a UFO comes from out of nowhere and abducts you, the streaker. Your mission is to help those nasty and selfish aliens get the cups from different competitions; that way, they can win their sports bets. For this, you’ll travel all round the world, “jumping” into all kinds of sports stadiums and facing all sorts of enemies and hilarious bosses.

Work:

In between Dec. 2014 and Aug 2015. PR (both digital and physical) and marketing consultancy work for the rogue-lite brawler party game Crazy Pixel Streaker, developed by Lubiterum Game Studio:

• Contacting press, students and youtubers, inviting them to play the game and meet the development team (video1, video2).
• Presenting the game in events both in Spain (Quedadas Informales de Videojuegos) and abroad (GDC 2015) to help the studio in the search of a publisher that fit its needs.
• Contributing with original ideas about how to market the game.
• PR Steam Greenlight campaign (2 weeks).

Pixel Piracy (2015, Quadro Delta & Re-Logic)

Pixel Piracy is a side-scrolling 2d, real time strategy/sandbox/simulation game created by indie developer Vitali Kirpu and produced by Alexander Poysky. In the game, the player leads the life of a pirate captain. Recruit a crew, outfit and customize your ship and set sail on the open seas. There you’ll use any combination of aggression, diversion and trade to become the most infamous pirate crew of the seven seas! You can raid, pillage and plunder everything in your path, divert and lie to get what you want or trade for a quick buck. Remember to be careful though, death is everywhere and quite permanent! Adventure awaits…

• Parrots, pets, and plunder!!
• Comprehensive loot system, upgrade-able weapons and armor, special and secret loot to deck out your sailors.
• A sandbox open world pirate simulator with a procedurally generated world that changes each new game you play.

Work:

• Social Media management. Interacting with the fans on Twitter and Facebook. Promotions with youtubers, press and streamers.
• PR work for Spain, Portugal and Latin America.
• Forums management and moderation, solving any questions to players and keep the good mood.
• Support the development team with bug/suggestions tracking and management.
• Recruitment and management of a closed testers group and keep a constant communication with them.
• Do weekly reports along with the testers of which bugs / suggestions should be prioritised by the development team.
• Test the game on a regular basis and keep the wiki updated.

Nihilumbra (2014, BeautiFun Games)

Work:

• Design and develop social media strategies and promotions (Facebook, Twitter and Google+).
• Writing blog posts about the studio projects, team members inteviews and news on the indie scene .
• Press relations (online – sites and youtubers / event showcasing at Gamelab 2014 and SBGames 2013).
• Planify and design press releases (Mailchimp, Photoshop, Adobe InDesign).
• Coordinate promotions with the press, youtubers and fans.

Story and references:

 

Ballistic Overkill (2015, Aquiris Game Studio)

• Design and develop social media strategies and promotions.
• Carry on press relations (sites and youtubers).
• Planify and design press releases.
• Coordinate with Producers, Marketing and Commercial directors to shape the best marketing strategy for Aquiris and all of their self-published titles.
• Coordinate with a team of two audiovisual producers / graphic designers to shape the best materials for promoting the game.
• Work hand in hand with the studio Game Master.

Darkout (2013, Allgraf Studios)

Crashed and alone on a world mankind tried to leave behind, Darkout challenges players to survive on Illuna, in harsh, procedurally generated biomes, utilizing the game’s sandbox features to build shelters, craft weapons, and research new technologies. You are not alone.

Work:

PR, Social Media, forums moderation and tester management work for the game Darkout, first commercial game of the English studio Allgraf:

• Design and develop social media strategies and promotions (Facebook, Twitter and Pinterest, now renamed to Allgraf Studios.).
• Game forums moderation and administration (Xenforo: www.darkoutgame.net).
• Press relations (online – sites and youtubers / event showcasing).
• Press releases planification and design (Mailchimp, Photoshop 5, Adobe InDesign).
• Testing team management and livestreaming co-host.
• Crowdfunding campaign design and promotion on IndieGogo: 107% overfunded.

Work description and references:

Supercharged Championship (2017, The Superpower / Linekong)

Play soccer with SUPERCHARGED cars with real-time matches live around the world!

Supercharged: Championship is the of our fascination by the magical combination between car and soccer, so we decided to bring our own formula to the mobile audience. It is designed as a free to play real-time PvP game cross iOS and Android. We want to bring all the competitiveness by allowing players matching up with friends in a casual match or a tournament, winning rewards, collecting and customizing their Supercharged cars, and more.

History:

Supercharged: Championship emerged from the growing trend of competitive gaming and the demand for such games on mobile platforms. We want to bring our own formula of car soccer gameplay to the mobile audience. We started with a quick prototype, yet it got a lot of interests and fans, so we discovered we were not alone in our passion for the genre. But doing real-time PvP on mobile devices is not easy. Those little machines, as powerful as they are today, still have limits in supporting complex real-time calculation as well as proper input feedbacks on a touchscreen. We spent a lot of hard work on the technology and infrastructure, and a lot of thoughts into optimizing the overall game experience to make it competitive ready.

Features

• Boost, brake, power slide, jump, double jump, dodge, flip, barrel roll, doink, aerial… discover and
• master epic moves!
• Fill your garage with a variety of collectible cars and trails!
• Find and challenge players around the world, anytime, anywhere!
• Become a legend in career mode or pair up with your friends to create your own team!
• Keep up with the seasonal events & tournaments, and RANK-UP to be a World Champion, and earn ultimate glory.
• Team up with your friends, or against them!
• Play with up to 6 players together in real time!
• Meet players around the world and chat in-game or in the Supercharged Discord server!

Work:

• Creating a Public Relations (press and influencers) and Social Media strategy that fits with the stage of the development of the project.
• Help to strengthen relationship with Apple and Google stores curators/developer relationship managers in Latin America.
• Forums and Discord management and moderation.
• Testing and product analysis feedback.
• Social Media Management work on Facebook, Twitter, Instagram and Snapchat (to be considered due to its popularity among teenager audiences).
• Organize and engage with players in competitions.
• Coordinate a team of helpers/mods on the official community channels.

Plug-In Digital / Playdius

Plug In Digital offers Worldwide distribution, business development and publishing (includingfunding alternatives) to independent game developers since 2015.
I partnered with them scouting mainly for independent games in the Spanish and Portuguese speaking markets.
Attend most events from LatAm, Spain and Portugal and meet potential studios to partner with,learning their needs and how the PID / Playdius can help them.

Horizon Chase (2015, Aquiris Game Studio)

Horizon Chase is a modern take on the 90s old-school racers that we loved the most such as Out Run or Top Gear. The game features unique art direction, with a bright and colorful palette that mixes low-poly environments and highly detailed 2D backgrounds. Controls are very straightforward and comfortable, providing an exciting arcade experience. Composed by Barry Leitch (Top Gear, Lotus and Rush series), the soundtrack is uniquely techno-inspired and energetic. What really sets Horizon Chase apart from other racing games is the blend of its arcade style and the strong sense of actual exploration and discovery that the player feels through its many and quite diverse circuits, many of them dominated by natural landscapes.

• Design and develop social media strategies and promotions.
• Carry on press relations (events, sites and youtubers).
• Planify and design press releases.
• Coordinate with the producer, Marketing and Commercial directors to shape the best marketing strategy for the game.
• Coordinate with the audiovisual production / graphic design team to craft the best marketing assets the promotion of the game.
• Work hand in hand with the studio Game Master to keep the community informed about the latest news and collect and filter the most valuable feedback.

Pixel Ripped 1989 (2018, ARVORE Immersive Experiences)

THE FIRST IN A SERIES OF MADCAP GAMES, THAT TAKE YOU ON RETRO TRIP THROUGH GAMING HISTORY

Follow the life of computer gaming addict Nicola as she battles through the ages to play her favourite game Pixel Ripped. Starting with 1989, Pixel Ripped takes you on an adventure to a school classroom, where you must complete your favourite video game – but don’t get caught by the teacher!

Nicola incarnates Dot, our heroine, in a very special quest: The Pixel Ripped is a magical stone that contains the soul of Dot’s world, Adventureland, which has been stolen by the Cyblin Master. The evil Master is using its powers to open a portal between real world and games from different generations in order to bring Robots from different worlds to control the population. Be ready to “think 4th dimensionally” if you want to beat Pixel Ripped! Prepare to face a metagaming world full of surprises and tons of throwbacks!

A game within a game, Pixel Ripped is original, fun and packed full of surprises that will keep you guessing along the way. From the floor of 1970’s living room where you will be playing the first home gaming console, all the way up to the turn of the millennium. You’ll be treated to 2D sprites of the 70s to the bright and colourful 3D graphics of the 90s, Pixel Ripped truly is a nostalgic and mad trip down memory lane.

Geek out searching for hidden retro-easter eggs as you fight the mundane distractions of life so that you can get down to what’s most important – gaming!

Pixel Ripped 1989 – the 80’s classroom adventure will be released on Oculus Rift early 2016, and followed on other platforms soon after.

Pixel Ripped 1979 and 1984- will be the next installments coming your way in 2016. So get ready to get groovy, bodacious and totally unprecedented!

• Design and develop social media strategies and promotions.
• Carry on press relations (events, sites and streamers / youtubers).
• Planify and design press releases.

REalM Walk of Soul (2016, Authentic Illusions & Arborship)

While sleeping, Iris awakens in a bizarre and perturbing REalM, where she must embark on a journey to uncover the truth behind its mysteries and find herself. Walk of Soul is a 2D surreal horror puzzle game set in a nightmarish world, filled with mind breaking enigmas awaiting to be uncovered.

REalM Walk of Soul is a 2D surreal horror game that will take the you through a non-linear journey, full of bizarre abominations and indecipherable, mesmerizing mysteries. You’ll need solve challenging puzzles to access new areas and unfold the story of Iris. The main inspirations are drawn from surreal horror indie game Yume Nikki as well as classics from the survival horror Golden Age, like Resident Evil and Silent Hill.

• Everything is there for a reason: Iris can’t fight, so you must rely on other means to stay alive and make it back home.
• Defy your mind with mind breaking puzzles, they will punch you in the stomach and then raise you to heaven when you least expect them to.
• Explore a unique and bizarre world to find your way back home.

Flat Kingdom (2016, Fat Panda & Games Starter)

Flat Kingdom is filled with fun platforming action, puzzles and some Metroidvania elements. It also features a unique combat system! Instead of directly attacking your foes, you’ll have to touch them while transformed in the correct shape to beat them! Kinda like a rock-paper-scissor game. Every shape in Flat Kingdom beats the opposite, so sharp triangles can defeat the soft circles, heavy squares beat the fragile triangles and squishy circles can triumph over the slow squares. Both enemies and puzzles can be beaten using the correct shape and strategy, so you’ll have to observe them and come up with the best solution. You can also learn new abilities along the way that will help you solve even more puzzles, beat enemies faster and reach new areas that were inaccessible to you before!

• Design and develop social media strategies and promotions.
• Carry on press relations (events, sites and streamers / youtubers).
• Planify and design press releases.
• Coordinate with the audiovisual production / graphic design team to craft the best marketing assets the promotion of the game.

Alchemist Defender VR (2017, Treeview Studios)

A TOWER DEFENSE STRATEGY GAME DESIGNED FROM GROUND UP FOR VIRTUAL REALITY.

TreeView Studio’s Alchemist Defender VR is a tower defense strategy game designed from ground up for Virtual Reality. The game balances VR tower defense mechanics with intense first person combat using melee and ranged weapons.

Take on the role of a Master Alchemist who after years of researching and crafting tools to find the Philosopher’s Stone, has invented a portal to new worlds. The energy of those lands will fuel your final journey to reach the Stone. To your surprise you are confronted by a rebellion in each world you plan to consume. Now in the midst of glory only a final resistance stands between the Alchemist and absolute power. Will you be able to stand your ground and dominate those who resist?

Features

• 4 full featured levels, each one composed of 10 waves, each one crazier than the other and multiple enemy classes per level.
• Three sets of relocatable Defense Turrets: Fast Cannon, Frost and Mortar.
• Melee first-person combat using: War Hammer, Spiked Mace, Chain Flail and Ice Sword.
• Ranged first-person combat using Musketoon style firing arm, Explosive Crossbow, Grenade Launcher and Chem Thrower.
• Proximity mine power weapons including explosive blast, chemical shock, ice shot and void hole.

• Playstesting and giving product feedback.
• Press kit creation.
• Carry on press and youtuber relations (including negotiating sponsored videos).
• Planify and design press releases.

Max: The Curse of Brotherhood for Nintendo Switch (2017, Stage Clear Studios & Flashbulb Games)

A platformer with physics-based puzzles set in an scandinavian-inspired fantasy world that you can shape with your own hands.

When Max wishes for his annoying little brother, Felix, to be whisked away by unknown evil forces, he gets more than he bargained for. Armed only with a magic marker and a hope of undoing what he has just done, he sets out on a perilous journey across deserts, eerie lantern-lit bogs, ancient temples and lush green forests to get his younger sibling back. Fortunately, the Magic Marker has the power to bend the elements and create magic objects that can help him on his quest. Join Max on the greatest adventure of his life!

Max: The Curse of Brotherhood has been widely acclaimed by critics and players on its versions for PC and XBOX One. This Nintendo Switch version has a new touch-based control scheme that will let the player to directly draw on screen, improving the precision and agility of the gameplay as in any other previous version of the game.

Game Features

• The new touch-based control scheme will let the player to directly draw on screen shaping the environment, improving the precision and agility of the gameplay as never before.
• A heartwarming Scandinavian story of monsters, magic and brotherly love.
• Make your way through a stunningly beautiful world with handcrafted levels. From ancient temples to lush-green-forests.
• Use your own hands to shape the environment to your will with the power of the Magic Marker to overcome obstacles and beat your enemies.
• Run, jump, climb, draw and swing through Anotherworld in a frantic platformer.

• Social Media Management (Twitter).
• Press kit creation.
• Carry on press and youtuber relations (including negotiating sponsored videos).
• Planify and design press releases.

Monument Valley (2014, ustwo)

Monument Valley is a puzzle game developed and published by indie studio ustwo. The player leads the princess Ida through mazes of optical illusions and impossible objects. Monument Valley was developed over ten months beginning in early 2013 based on concept drawings by company artist Ken Wong. Its visual style was inspired by Japanese prints, minimalist sculpture, and indie games Windosill, Fez, and Sword & Sworcery, and was compared by critics to M. C. Escher drawings and Echochrome. The art was designed such that each frame would be worthy of public display. After a closed beta test, it was released for iOS on April 3, 2014, and was later ported to Android and Windows Phone. The game received generally favorable reviews. Critics praised its art and sound design, but noted its lack of difficulty and short length. It won a 2014 Apple Design Award, was named Apple’s best iPad game of 2014, and sold over two million copies by January 2015.

Work:

During April of 2014 I did PR work for Ustwo games, supporting the launch of Monument Valley in Spain, Portugal and Latin America.

Feedback and references:

Monument Valley in numbers, by Ustwo games (source):